Fill your service with private clients who find you first
Website, Google Ads, referral relationships and review generation, run as one twelve-week programme with weekly accountability.
The situation
Being good is not the same as being found
Plenty of excellent providers have capacity sitting idle because families searching for care simply never see them. The website is dated or absent, the Google Business Profile is unclaimed, there are three reviews, and referral relationships were never systematically built.
Meanwhile council work pays less and pays late, so the private clients that would transform margin never arrive.
What it costs to wait
Idle capacity is pure loss
Carers you have recruited and trained sitting under-utilised is money leaving every week. Private rates are typically materially better than council rates, so the gap compounds.
And visibility is cumulative — the provider who started building reviews and referral relationships two years ago is now the obvious choice.
How Care Cove helps
The twelve-week programme
Twelve weeks, structured, sequenced and measured, with a weekly meeting so it actually happens rather than drifting.
Website and Google Ads
Set up and actively managed, with conversion tracking so you know what works.
Google Business Profile
Claimed, optimised and generating local visibility.
Referral network
Mapping, outreach scripts, referral packs and meeting support.
Review acquisition
A repeatable way of asking that does not feel awkward.
Pricing review
Making sure your private rate reflects what you actually deliver.
Weekly accountability
A weekly growth meeting and lead-conversion monitoring.
Start free
Two things you can do right now, at no cost
Both take minutes and neither needs a conversation with us.
Care Agency Marketing Plan
A 90-day plan to go from invisible to a steady flow of private enquiries.
Get it freeCompliance Score
For providers already registered: scores your compliance position across governance, policies, audit, safeguarding and inspection readiness.
Score my businessIf you want us to do it
Relevant services, with prices
Pricing and payment plans are shown inside your free account, so we can recommend the right one for your situation.
12-Week Private Client Growth Programme
A structured 12-week sprint to your first private clients.
See price — free accountGrowth Starter
Local visibility foundations on a modest budget.
See price — free accountGrowth Accelerator
Paid traffic plus referral outreach, managed monthly.
See price — free accountMost popularProfessional Care Website
The website a serious care provider should have.
See price — free accountGoogle Ads Setup
A properly built campaign from day one.
See price — free accountGoogle Business Profile Setup
Show up on the map when families search locally.
See price — free accountWhy Care Cove
Advice from someone who has actually done it
Care Cove is led by Sheunesu Matewe, who built a UK care business from nothing, achieved a Good CQC rating, supported more than 150 service users and completed a profitable exit — then started helping other providers do the same. Every process in this platform came out of doing the work, not reading about it.
- Built & scaled
- a UK care business from start-up
- Good
- CQC rating achieved as a provider
- 150+
- service users supported
- Exited
- the business profitably
Past experience is described for context. It is not a prediction or guarantee of any particular outcome for your business.
Questions
Straight answers
How many enquiries will I get?
We will not promise a number — anyone who does is guessing. What we do is track enquiries, cost per lead and conversion weekly, so you can see exactly what is working and decide whether to keep investing.
Is advertising spend included?
No. Google Ads spend is paid by you directly to Google so you keep full control and visibility of it. Our fee covers setup, management and optimisation.
What if I cannot commit to twelve weeks?
Growth Starter covers the visibility foundations on a much smaller monthly commitment, and you can step up to the full programme later. Every package price, what is included and the payment-plan options are shown inside your free account. Creating one takes a minute and needs no card. We publish the detail there rather than on this page so we can point you at the package that fits your situation rather than the largest one — and so you are never quoted blind.
Create your free account
No card. No call unless you want one.